Uses of Websites for Effective Real Estate Marketing

Michael Bond, Michael Seiler (), Vicky Seiler and Ben Blake

Journal of Real Estate Portfolio Management, 2000, vol. 6, issue 2, 203-211

Abstract: Executive Summary. The Internet is quickly becoming the place where customers first look to buy products and services. The real estate brokerage industry is no exception. Whether relocating across town or across the country, individuals are shopping more and more over the Internet. It is the fastest and least expensive information source available. As such, it is becoming increasingly more important that brokerage firms remain competitive by offering their properties on the Net. This study examines the efforts of residential real estate brokers to keep up with this dynamic environment by gathering listing information of existing real estate brokerage websites.

Date: 2000
References: Add references at CitEc
Citations:

Downloads: (external link)
http://hdl.handle.net/10.1080/10835547.2000.12089601 (text/html)
Access to full text is restricted to subscribers.

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:taf:repmxx:v:6:y:2000:i:2:p:203-211

Ordering information: This journal article can be ordered from
http://www.tandfonline.com/pricing/journal/repm20

DOI: 10.1080/10835547.2000.12089601

Access Statistics for this article

Journal of Real Estate Portfolio Management is currently edited by Peng Liu and Vivek Sah

More articles in Journal of Real Estate Portfolio Management from Taylor & Francis Journals
Bibliographic data for series maintained by Chris Longhurst ().