Strategic Drivers of Location Decisions for Information-Age Companies

Martha O’Mara

Journal of Real Estate Research, 1999, vol. 17, issue 3, 365-386

Abstract: The location decision-making process of forty companies with high quality “information-age” jobs is examined. A typology of location decisions is presented based on the magnitude of the relocation and the impact on the workforce. The strategic business drivers of the location decisions are identified and examined. Overall, economic development incentives are less important than the “ease of living” and labor market support found in the community. High quality infrastructure is critical. Future trends and their implications for corporate real estate strategy and economic development priorities are suggested.

Date: 1999
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DOI: 10.1080/10835547.1999.12090982

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