Factors affecting smart community service adoption intention: affective community commitment and motivation theory

Ruizhi Li, Qian Huang, Xiayu Chen, Bowen Zheng and Hefu Liu

Behaviour and Information Technology, 2019, vol. 38, issue 12, 1324-1336

Abstract: A smart community provides various local services (i.e. smart community services [SCS]) to community residents through smart community platforms to improve their living environment and quality of life. The adoption of SCS by residents is critical to smart community initiatives, which is the concern of practitioners and researchers. However, few studies have empirically investigated factors affecting residents’willingness to adopt SCS. The present study empirically analysed how technological belief factors (i.e. perceived usefulness and enjoyment) and social influence factor (i.e. affective community commitment) influence SCS adoption intention. A total of 191 community residents in China were surveyed to test the research model. Results show that perceived usefulness, perceived enjoyment and affective community commitment are significant drivers of SCS adoption intention. Moreover, affective community commitment attenuates the impact of perceived enjoyment but enhances the effect of perceived usefulness on SCS adoption intention. This study enriches the literature on IT acceptance and offers practical suggestions for practitioners.

Date: 2019
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DOI: 10.1080/0144929X.2019.1585475

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