Investigating the effect of travel time variability on drivers' route choice decisions in Shanghai, China

Gan Hong-cheng, Ye Xin and Wang Qing

Transportation Planning and Technology, 2010, vol. 33, issue 8, 657-669

Abstract: This paper investigates the effect of travel time variability on drivers' route choice behavior in the context of Shanghai, China. A stated preference survey is conducted to collect drivers' hypothetical choice between two alternative routes with designated unequal travel time and travel time variability. A binary choice model is developed to quantify trade-offs between travel time and travel time variability across various types of drivers. In the model, travel time and travel time variability are, respectively, measured by expectation and standard deviation of random travel time. The model shows that travel time and travel time variability on a route exert similarly negative effects on drivers' route choice behavior. In particular, it is found that middle-age drivers are more sensitive to travel time variability and less likely to choose a route with travel time uncertainty than younger and elder drivers. In addition, it is shown that taxi drivers are more sensitive to travel time and more inclined to choose a route with less travel time. Drivers with rich driving experience are less likely to choose a route with travel time uncertainty.

Date: 2010
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DOI: 10.1080/03081060.2010.527172

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