Strategic Value and Adoption of Electronic Commerce: An Empirical Study of Chilean Small and Medium Businesses

Elizabeth Grandon and John M. Pearson

Journal of Global Information Technology Management, 2003, vol. 6, issue 3, 22-43

Abstract: By combining 2 independent research streams, we attempt to identifi specific relationships between a manager's perceptions of the strategic value of ecommerce and the variables that may influence e-commerce adoption. Eightythree top managers/owners of small and medium size companies in Chile participated in the study. me results corroborate previous theory that posits several factors as determinants of the strategic value of e-commerce in other information technologies as well as factors that may influence e-commerce adoption. In addition, we found a significant relationship between the strategic value of e-commerce and e-commerce adoption. Factor analysis was conducted in order to test the measurement model while canonical analysis was employed to test the structured model.

Date: 2003
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DOI: 10.1080/1097198X.2003.10856354

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