Guliang Kangin Village Development in Bangli Regency as an Innovative Village Model for Flower Village in the Asian Region

I Made Kartika (), I Made Sumada (), Yudistira Adnyana (), I Made Adi Suwandana () and I Gusti Bagus Rai Utama ()
Additional contact information
I Made Kartika: Management Study Program of Universitas Ngurah Rai, Bali, Indonesia
I Made Sumada: Management Study Program of Universitas Ngurah Rai, Bali, Indonesia
Yudistira Adnyana: Management Study Program of Universitas Ngurah Rai, Bali, Indonesia
I Made Adi Suwandana: Faculty of Social and Political Sciences of Universitas Ngurah Rai, Bali, Indonesia

Technium Social Sciences Journal, 2021, vol. 16, issue 1, 450-459

Abstract: The objectives to be achieved in this study are determining the digital marketing conditions for the tourism flower village in Guliang Kangin Village, determining problems and digital-based development strategies in rural areas, and formulating innovative village development models according to local potential. Guliang Kangin Village Development in Bangli Regency as an Innovative village model towards flower village in the Asian Region is a tourism marketing strategy to meet the target number of tourist visits expected to contribute to the village government and society. The strategy includes planning to identify types of flower plants that will be used as tourist attractions, assisting in mapping the areas that will become Flower Village areas, facilitating proposals for developing Flower Village to the government, developing agricultural innovations according to technology, providing special financial assistance, carrying out training and agricultural cultivation activities. and plantations, building cooperation with related parties.

Keywords: flower village; innovative village; agricultural technology. tourists; tourism (search for similar items in EconPapers)
Date: 2021
References: View complete reference list from CitEc
Citations:

Downloads: (external link)
https://techniumscience.com/index.php/socialsciences/article/view/2564/987 (application/pdf)
https://techniumscience.com/index.php/socialsciences/article/view/2564 (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:tec:journl:v:16:y:2021:i:1:p:450-459

Access Statistics for this article

Technium Social Sciences Journal is currently edited by Tasente Tanase

More articles in Technium Social Sciences Journal from Technium Science
Bibliographic data for series maintained by Tasente Tanase ( this e-mail address is bad, please contact ).