MARKETING TADQIQOTLARI ASOSIDA MEVA-SABZAVOT MAHSULOTLARI EKSPORT SALOHIYATINI OSHIRISH

Elshod Xojiyev

GREEN ECONOMY AND DEVELOPMENT, 2025, vol. 3

Abstract: Mazkur ilmiy maqolada O‘zbekiston korxonalarida meva-sabzavot mahsulotlari eksport salohiyatinioshirishda marketing tadqiqotlaridan foydalanish samaradorligi ikki bosqichli yondashuv asosida tahlil qilingan. Birinchibosqichda marketing tadqiqotlari bilan eksport hajmi o‘rtasidagi o‘zaro bog‘liqlik OLS (oddiy kichik kvadratlar) regressiyasiorqali baholandi. Ikkinchi bosqichda esa korxonalar tomonidan marketing tadqiqotlariga yo‘naltirilgan xarajatlarningsamaradorlik darajasi Stochastic Frontier Analysis (SFA) modeli yordamida o‘rganildi.

Keywords: marketing tadqiqotlari; eksport salohiyati; meva-sabzavot mahsulotlari; OLS regressiyasi; Stochastic Frontier Analysis (SFA); marketing xarajatlari (search for similar items in EconPapers)
Date: 2025
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Persistent link: https://EconPapers.repec.org/RePEc:teu:ged000:v:3:y:2025:id:7735

DOI: 10.5281/zenodo.17572349

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