OLIY TA’LIM MUASSASALARI MEDIA IMIJINI KAPITALLASHTIRISHNING MOLIYAVIY MEXANIZMLARINI TAKOMILLASHTIRISHDA YANGI YONDASHUVLAR

G‘ulom Nazarov

GREEN ECONOMY AND DEVELOPMENT, 2026, vol. 4, issue 5

Abstract: Maqolada oliy ta’lim muassasalarining media imijini shakllantirish va uning moliyaviy ta’minotinitakomillashtirishga qaratilgan asosiy ilmiy yo‘nalishlar asoslab beriladi: media imijni nomoddiy aktiv sifatida kapitallashuvmexanizmi, resurslarni maqsadli taqsimlashga qaratilgan integral imij indeksi, investitsiya rentabelligini (ROI) ta’minlovchisamaradorlikka asoslangan budjetlashtirish hamda shaffoflik va risklarni baholovchi “Smart-budjet” adaptiv mexanizmitaklif etilgan. Ushbu yondashuvlar oliy ta’lim muassasalarining media makonidagi institutsional nufuzini oshirish vamoliyaviy barqarorligini mustahkamlashga xizmat qilishi tadqiq qilingan

Keywords: oliy ta’lim; media imij; moliyaviy ta’minot; nomoddiy aktiv; kapitallashuv; investitsiya rentabelligi (ROI); Smartbudjet; raqamli kontent; institutsional nufuz; adaptiv mexanizm. (search for similar items in EconPapers)
Date: 2026
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Persistent link: https://EconPapers.repec.org/RePEc:teu:ged000:v:4:y:2026:i:5:id:10362

DOI: 10.5281/zenodo.20124430

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