TA’LIM TIZIMIDA MARKETING YONDASHUVI VA TAMOYILLARINI QOʻLLASHNING NAZARIY ASOSLARI

Shoira Musayeva and Aziza Raxmonova

GREEN ECONOMY AND DEVELOPMENT, 2026, vol. 4, issue 5

Abstract: Mazkur maqolada marketing ta’limining mazmun-mohiyati, uning bozor munosabatlari tizimidagi o‘rni hamdaiste’molchilar xulq-atvoriga ta’sir etuvchi ijtimoiy va psixologik omillar tahlil qilingan. Shuningdek, iste’molchi ehtiyojlari,talab va taklif jarayonlarini o‘rganish, ularni muvozanatlashtirish mexanizmlari hamda iste’mol bozoridagi foydalanilmaganimkoniyatlarni aniqlash masalalari yoritilgan. Ta’lim tizimining asosiy mahsuloti hisoblangan ta’lim xizmatlarining o‘zigaxos xususiyatlari, ularning sifati va raqobatbardoshligini oshirish omillari ko‘rib chiqilgan. Tadqiqot natijasida marketingyondashuvlarini ta’lim tizimiga samarali tatbiq etish ta’lim xizmatlari sifatini takomillashtirishda muhim ahamiyat kasbetishi asoslab berilgan.

Keywords: marketing; ta’lim tizimi; ta’lim xizmatlari; talab; taklif; iste’molchi; sifat; imkoniyat; takomillashtirish; konsepsiya (search for similar items in EconPapers)
Date: 2026
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Persistent link: https://EconPapers.repec.org/RePEc:teu:ged000:v:4:y:2026:i:5:id:10446

DOI: 10.5281/zenodo.20204278

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