Exploring Motivation, Satisfaction and Revisit Intention of Ecolodge Visitors

Greg D. Simpson (), Daminda P. Sumanapala (), Nilakshi W.K. Galahitiyawe (), David Newsome () and Priyan Perera ()
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Greg D. Simpson: Murdoch University – College of Science, Health, Engineering and Education Environmental and Conservation Sciences, Murdoch, Western Australia
Daminda P. Sumanapala: Murdoch University – College of Science, Health, Engineering and Education Environmental and Conservation Sciences, Murdoch, Western Australia
Nilakshi W.K. Galahitiyawe: University of Sri Jayewardenepura – Postgraduate Institute of Management, Sri Lank
David Newsome: Murdoch University – College of Science, Health, Engineering and Education Environmental and Conservation Sciences, Murdoch, Western Australia
Priyan Perera: University of Sri Jayewardenepura – Department of Forestry & Environmental Sciences Gangodawila, Nugegoda, Sri Lanka / Murdoch University – College of Science, Health, Engineering and Education Environmental and Conservation Sciences, Murdoch, Western Australia

Tourism and Hospitality Management, 2020, vol. 26, issue 2, 359-379

Abstract: Purpose – This paper demonstrates that the recommendations regarding visitor satisfaction and revisit intention reported in the international literature apply to the management of ecolodges in Sri Lanka. Design/Methodology/Approach – Data from 362 self-report questionnaires completed by visitors between January 2014 and January 2015 were analysed by structural modelling using SPSS and AMOS to confirm the significance that reported direct and indirect relationships of the latent factors ecolodge attributes, tourist motives, visitor satisfaction, and revisit intention have for Sri Lankan ecolodges. Findings – Responses of visitors to Sri Lankan ecolodges were like those of ecolodge visitors in other countries. Ecolodge attributes had a strong direct influence on both international tourist motives to visit Sri Lanka and visitor satisfaction. Further, travel motives and satisfaction have a substantial direct influence on tourist intentions to revisit individual ecolodges and hence Sri Lanka more broadly. Originality of the research – Having confirmed that the factors which influence satisfaction and revisit intention of visitors to Sri Lankan ecolodges are consistent with the research findings from other countries, this is the first study to demonstrate that recommendations from the international ecolodge literature are applicable to and can inform the management and sustainability of ecolodges in Sri Lanka.

Keywords: Ecolodges; Travel Motives; Visitor Satisfaction; Behavioural Intention (search for similar items in EconPapers)
JEL-codes: L83 (search for similar items in EconPapers)
Date: 2020
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (5)

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Persistent link: https://EconPapers.repec.org/RePEc:tho:journl:v:26:y:2020:n:2:p:359-379

DOI: 10.20867/thm.26.2.5

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