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Kasim Tatic (), Zijad Dzafic, Mahir Haracic () and Merima Haracic ()
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Kasim Tatic: School of Economics and Business, University of Sarajevo, Bosnia and Herzegovina
Mahir Haracic: BH Telecom d. d. Sarajevo, Bosnia and Herzegovina
Merima Haracic: Prevent CEE, Bosnia and Herzegovina

Economic Review: Journal of Economics and Business, 2020, vol. 18, issue 1, 21-36

Abstract: The effective use of cloud technology eliminates the barriers and potential IT obstacles that companies face by using a traditional way of developing a platform for the information systems, as a backbone of modern business. Practical application of any technology and innovation produces distinct advantages and risks that need to be carefully analyzed, identified, and managed within the company. Cloud technology will perform an increasing role in the future (primarily in developing countries) because it will be effective to combat certain problems that cause inefficiencies that threaten company’s competitiveness, operational flexibility, and thus its existence. The research was conducted between February and September, 2019 in the form of online research. The research was sent to 387 participants, but in total 84 questionnaires were filled in full. According to there-search results, the respondents believe the key drivers of cloud migration comprise the following: improving efficiency, enabling more extensive data sharing capabilities, improving security, increasing innovations, reducing costs. The aforementioned research results are correlated with studies conducted by other authors over different time periods. According to the research results, the most significant obstacles of cloud migration include the following: lack of internal experts, privacy, lack of responsibility of cloud providers in case of security incident, costs and complexity of migration to the cloud, etc. The research results point to the conclusion that the use of cloud technology increases the degree of agility, operational flexibility, economic productivity, and competitiveness of companies. An increase in the level of cloud awareness as well as in the education of top managers, with simultaneous internal and external changes within the company, would consequently result in the increase of cloud migration in domestic companie.

Keywords: cloud computing drivers and barriers; productivity; agility; efficiency (search for similar items in EconPapers)
JEL-codes: C38 L26 (search for similar items in EconPapers)
Date: 2020
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