Marketing Technologies Of Strategic Environmental Management Of Modern Enterprise: Methods And Tools Of Implementation
Natalya Andreyeva and
Olena Martynyuk
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Natalya Andreyeva: Institute of Market Problems and Economical and Environmental Researches of Ukrainian NAS, Odessa
Olena Martynyuk: Institute of Market Problems and Economical and Environmental Researches of Ukrainian NAS, Odessa
Ukrainian Journal Ekonomist, 2013, issue 1, 22-25
Abstract:
In the article on the basis of a systematic understanding of strategic environmental management it is formed scientific and methodological fundamentals of marketing technologies and tools in the operation of modern enterprises.
Date: 2013
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Persistent link: https://EconPapers.repec.org/RePEc:uje:journl:y:2013:i:1:p:22-25
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