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Multidimensional index for enterprises of the spirits industry in Venezuela

Sadcidi Zerpa de Hurtado, Rita Giacalone () and Alberto Hurtado
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Rita Giacalone: Centro de Investigaciones Agroalimentarias-CIAAL. Facultad de Ciencias Económicas y Sociales. Universidad de Los Andes, Núcleo Universitario Liria, Edificio G “Leocadio Hontoria”, 2do piso.

Economía, 2013, vol. 38, issue 36, 9-32

Abstract: This paper specifies a multidimensional unit of measure in order to determine the degree of internationalization of companies in the national spirits industry using the methodology of Lazarsfeld of empirical indices. The construction of such index is carried out in two phases. The first examines and calculates traditional simple indicators that, when contrasted with the definition of internationalization, shows the need for a second phase. The second phase deals with the construction of an index of internationalization (iiei) of industrial enterprises that results from the aggregation of the traditional simple indicators computed in the previous phase. The empirical evidence shows Licorerías Unidas/Diageo of Venezuela as the company with the greatest internationalization´s index. In the beer industry, the greatest index belongs to Cervecería Polar.

Keywords: Industry; Multidimensional Indicator of Internationalization; Liquor Companies. (search for similar items in EconPapers)
JEL-codes: F14 F21 F23 (search for similar items in EconPapers)
Date: 2013
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Economía is currently edited by Alberto José Hurtado Briceño and Sadcidi M. Zerpa de Hurtado

More articles in Economía from Instituto de Investigaciones Económicas y Sociales (IIES). Facultad de Ciencias Económicas y Sociales. Universidad de Los Andes. Mérida, Venezuela Facultad de Ciencias Económicas y Sociales. Instituto de Investigaciones Económicas y Sociales. Campus Universitario Liria, Edificio G, Tercer Nivel. Mérida 5101, Estado Mérida, Venezuela. Contact information at EDIRC.
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Handle: RePEc:ula:econom:v:38:y:2013:i:36:p:9-32