Digital Transformation of the Bulgarian Textile Sector

Milanka Slavova ()
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Milanka Slavova: Associate Professor Dr., University of National and World Economy, Sofia, Department of International Economics and Politics, Bulgaria

HOLISTICA Journal of Business and Public Administration, 2015, vol. 6, issue 3, 25-33

Abstract: Digital transformation helps the organizations to remain competitive in the changing technology environment. Digital technologies provide opportunities both for the most advanced and the traditional sectors. The Bulgaria textile and garment companies prioritize the digital transformation based on the target groups they aim at. They have success both in transforming the operational processes and the customer experience.

Keywords: digital transformation; textile industry (search for similar items in EconPapers)
Date: 2015
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Persistent link: https://EconPapers.repec.org/RePEc:urn:urnste:v:6:y:2015:i:3:p:25-33

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