The Characteristics of Bulgarian Reward-Based Crowdfunding Campaigns
Nevena Dobreva ()
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Nevena Dobreva: Varna University of Management
Izvestia Journal of the Union of Scientists - Varna. Economic Sciences Series, 2019, vol. 8, issue 1, 174-182
Abstract:
Reward-based crowdfunding is the most popular method for acquiring financial resources directly from potential users. Bulgarian entrepreneurs and small companies have the opportunity to search for funding from international online communities that are active in the biggest reward-based crowdfunding platforms as Kickstarter and Indiegogo. The proposed paper aims to examine the current state and characteristics of the Bulgarian campaigns in Kickstarter, to identify success factors for generating funds and give directions for better performance of Bulgarian entrepreneurs in reward-based crowdfunding.
Keywords: reward-based crowdfunding; crowdfunding campaigns; incentives; rewards (search for similar items in EconPapers)
JEL-codes: O33 (search for similar items in EconPapers)
Date: 2019
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Persistent link: https://EconPapers.repec.org/RePEc:vra:journl:v:8:y:2019:i:1:p:174-182
DOI: 10.36997/IJUSV-ESS/2019.8.1.174
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