The role of the electronic sales channels in passenger transport in Bulgaria
Donka Zhelyazkova ()
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Donka Zhelyazkova: University of Economics - Varna
Izvestia Journal of the Union of Scientists - Varna. Economic Sciences Series, 2014, issue 1, 85-91
Abstract:
The present paper examines current parameters of the sales in passenger transport in Bulgaria on the basis of differentiated information on online and offline sales, furthermore the study includes information on the type of transport and divides sales in air transport and other transport types, and next data include online sales subdivided based on the channel used into direct sales and sales made by agent. Based on logical economic analysis on outlined guidelines some important conclusions are formulated that place in leadership the air transport by the proportion of online sales and localize the presence of a serious potential for development of online sales in the segment of passenger transport in Bulgaria.
Keywords: passenger transport; online sales; offline sales (search for similar items in EconPapers)
JEL-codes: A00 (search for similar items in EconPapers)
Date: 2014
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Persistent link: https://EconPapers.repec.org/RePEc:vra:journl:y:2014:i:1:p:85-91
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