Guidelines For Improving an Event Tourism Product

Krasimira Yancheva ()
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Krasimira Yancheva: University of Economics - Varna, Varna, Bulgaria

Izvestia Journal of the Union of Scientists - Varna. Economic Sciences Series, 2023, issue 2, 126-138

Abstract: This article examines EVENT tourism as a specialized type that has seen rapid development in recent years, not only globally, but also in Bulgaria. However, the successful implementation and realization of its product is associated with the knowledge of a number of features and effective management of the destination for events. In this regard, the author's aspiration is to derive and systematize the guidelines for improving the event offer, following the example of the Saint Constantine and Helena resort.

Keywords: Event tourism; Event tourism product; Event destination; Event destination management (search for similar items in EconPapers)
JEL-codes: N93 (search for similar items in EconPapers)
Date: 2023
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Persistent link: https://EconPapers.repec.org/RePEc:vrn:suvrna:y:2023:i:2:p:126-138

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