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Innovative Startups in Tourism – The Way They Influence Travel

Hristina Santana ()
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Hristina Santana: University of Economics - Varna, Varna, Bulgaria

Izvestia Journal of the Union of Scientists - Varna. Economic Sciences Series, 2023, issue 2, 211-223

Abstract: The focus of the publication is set on startups and their influence on travel and tourism industry. As innovation in technology and business is considered to be the leading accelerator in organisation’s development, the author is attempting to analyze the effects of startups’ use and their implementation in tourism. The research goal is: by making a theoretical review of the term startup, to examine its nature and describe the business process, to reveal some good practices and emphasize on innovative examples. The contribution of the publication results in providing qualitative analysis and evaluation of their overall importance to the travel sector, travel professionals and customers as well.

Keywords: startup; innovation; tourism; good practices (search for similar items in EconPapers)
JEL-codes: Z32 (search for similar items in EconPapers)
Date: 2023
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