Still having a conflict potential? German and Hungarian toponyms in the Czech and Slovak national corpora texts

David Jaroslav () and Klemensová Tereza ()
Additional contact information
David Jaroslav: Department of Czech Language, Faculty of Arts, University of Ostrava, Ostrava, Czech Republic
Klemensová Tereza: Department of Czech Language, Faculty of Arts, University of Ostrava, Ostrava, Czech Republic

Miscellanea Geographica. Regional Studies on Development, 2019, vol. 23, issue 3, 158-162

Abstract: The paper focuses on German forms of place names in Czechia and Slovakia, and Hungarian forms of place names in Slovakia, especially on their revitalization and perception after 1989. This concerns their thematization, which is illustrated on the Czech National Corpus and the Slovak National Corpus materials, and on the 1990s discussions about their restoration. German place-name forms are not considered to be a crucial political topic these days; however, Hungarian forms still represent a conflict potential. German forms in Czechia are only thematized in poetry and fiction books, in order to evoke lasting time and the complicated modern Czech history. On the other hand, they are predominantly used in trade names as a marketing tool aimed at German (localization function) and Czech customers (allusive function). In Slovakia, Hungarian forms are not used in marketing and are not thematized in fiction as a positive value connected with the national history.

Keywords: German place names; Hungarian place names; marketing; Place names; political onomastics; revitalization (search for similar items in EconPapers)
Date: 2019
References: View complete reference list from CitEc
Citations:

Downloads: (external link)
https://doi.org/10.2478/mgrsd-2019-0005 (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:vrs:mgrsod:v:23:y:2019:i:3:p:158-162:n:3

DOI: 10.2478/mgrsd-2019-0005

Access Statistics for this article

Miscellanea Geographica. Regional Studies on Development is currently edited by Maciej Jędrusik

More articles in Miscellanea Geographica. Regional Studies on Development from Sciendo
Bibliographic data for series maintained by Peter Golla ().