INNOVATIVE APPROACHES TO TEACHING PACKAGING DESIGN USING THE EXAMPLE OF MINERAL WATER SUPPLY CHAINS
Lestyánszka Škůrková Katarína (),
Bajor Peter () and
Trafela Sabrina ()
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Lestyánszka Škůrková Katarína: Institute of Industrial Engineering, Management and Quality, Slovak University of Technology in Bratislava, Faculty of Materials Science and Technology in Trnava, Paulínska 16, 917 24 Trnava
Bajor Peter: Széchenyi István Egyetem, Department of transportation and forwarding, Egyetemtér 1, 9026 Győr
Trafela Sabrina: Faculty of logistics, University of Maribor, Mariborska 7, 3000 Celje, Slovenia
Research Papers Faculty of Materials Science and Technology Slovak University of Technology, 2013, vol. 21, issue 33, 8-13
Abstract:
Designing the packaging of a product has many critical factors. In our paper, we present some of them on the example of a simple product: mineral water. In spite of the fact that today not only products, but also supply chains are competing with each other, designers sometimes pay little attention to considering the packaging system not only from the customer and the producer side, but for warehousing and transportation as well. We cover a lot of “what can go wrong” scenarios on the example of mineral water packaging for the purpose of defining the critical points in the supply chain.
Keywords: packaging; supply chain; “what can go wrong” scenarios; practical skills (search for similar items in EconPapers)
Date: 2013
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Persistent link: https://EconPapers.repec.org/RePEc:vrs:repfms:v:21:y:2013:i:33:p:8-13:n:2
DOI: 10.2478/rput-2013-0034
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