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The Chosen Dimensions of Governance of Production Enterprises in the Customer-Supplier Relations

Kita Jaroslav, Pavol Kita and Grossmanová Marta
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Grossmanová Marta: Faculty of Applied Languages, Department of English Language, University of Economics in Bratislava, Dolnozemská cesta 1, 852 35 Bratislava, Slovak Republic

Studia Commercialia Bratislavensia, 2011, vol. 4, issue 16, 552-559

Abstract: Good governance of customer-supplier relations is a precondition of a balanced and permanent development of production enterprises. The aim of the article is to characterize the chosen dimensions, namely the trust and engagement of the customer. It consists of two parts. The first part contains the characteristics of approaches to the issue of governance. The second part identifies a specific way of governance of customers in relation to suppliers.

Keywords: Governance; customer-supplier; trust; engagement; long lasting relations (search for similar items in EconPapers)
Date: 2011
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Persistent link: https://EconPapers.repec.org/RePEc:vrs:stcomb:v:4:y:2011:i:16:p:552-559:n:1

DOI: 10.2478/v10151-011-0011-2

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