Economics at your fingertips  

Corporate social responsibility: Does it really matter in the luxury context?

Laura Broccardo, Francesca Culasso, Amandeep Dhir and Elisa Truant

Corporate Social Responsibility and Environmental Management, 2023, vol. 30, issue 1, 105-118

Abstract: The impact of CSR in the luxury sector has been less investigated than in the non‐luxury context, and the findings in the luxury context are not unidirectional. In recent years, researchers have begun exploring the link between CSR and luxury. These efforts have attempted to overcome the gap between theory and practice while also acknowledging that luxury and CSR can be considered conflicting concepts. This mixed picture underscores the need for further investigations. The current study aims to illuminate CSR in the luxury context by examining business model development and financial performance. In particular, we conducted an in‐depth longitudinal and qualitative analysis of a leading luxury company that had experienced an event that had negatively impacted CSR. Specifically, this event affected the supply chain, and the public indignation that ensued impacted the firm's financial performance. Our results revealed that in the case of a luxury organisation, CSR does not affect financial performance despite a negative event. Ultimately, the study offers insights into CSR in the luxury context by proposing a matrix to explain the various influences on a company's business model and financial performance.

Date: 2023
References: View references in EconPapers View complete reference list from CitEc
Citations: Track citations by RSS feed

Downloads: (external link)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link:

Access Statistics for this article

More articles in Corporate Social Responsibility and Environmental Management from John Wiley & Sons
Bibliographic data for series maintained by Wiley Content Delivery ().

Page updated 2023-02-11
Handle: RePEc:wly:corsem:v:30:y:2023:i:1:p:105-118