Accessorizing development: Fundraising bracelets for International Development as a New Development Responsibility

Kimberly N. Hill‐Tout and Roberta Hawkins

Journal of International Development, 2023, vol. 35, issue 7, 2046-2066

Abstract: Individuals in the Global North wishing to support people in the Global South can purchase a fundraising bracelet in order to ‘change lives’. This article examines the use of fundraising bracelets for International Development (FBID) as a form of ‘New Development Responsibility’. We illustrate through a database and critical discourse analysis that FBID campaigns are a distinctly feminized version of ID aid where women are engaged as consumers, campaign founders and artisans. Our analysis of these different roles suggest that FBID represent a specifically feminized version of the ‘White Saviour Complex’ requiring further exploration, particularly around the ‘accessorization’ of ID.

Date: 2023
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https://doi.org/10.1002/jid.3768

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Persistent link: https://EconPapers.repec.org/RePEc:wly:jintdv:v:35:y:2023:i:7:p:2046-2066

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