Lease finance in industrial markets
Julian Lowe,
E. J. Morgan and
C. R. Tomkins
Managerial and Decision Economics, 1980, vol. 1, issue 3, 150-157
Abstract:
Financial leasing is being used increasingly to acquire items of industrial equipment where use is more crucial than ownership. Its advantages over traditional forms of finance are straightforward and to a large degree appear to be based on the utilization of a cost advantage deriving from the fiscal system. In view of this, it might be expected that price would be a dominant marketing variable since the ‘product’ is relatively homogeneous, even though the industry structure is oligopolistic. This has been the case to a certain extent but policies of product differentiation and market segmentation have enabled firms to avoid some of the rigours of price competition.
Date: 1980
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Persistent link: https://EconPapers.repec.org/RePEc:wly:mgtdec:v:1:y:1980:i:3:p:150-157
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