An Open Innovation Decision Support System to Select a Biopharmaceutical R&D Portfolio
Giovanna Lo Nigro,
Azzurra Morreale and
Lorenzo Abbate
Managerial and Decision Economics, 2016, vol. 37, issue 6, 392-406
Abstract:
Drugs available in the market today, selected several years ago under very uncertain future scenario, have experienced a long and expensive process of research and development carried out following both a closed and an open innovation path. To support this critical selection process, we propose a Decision Support System, able to choose among different candidates the most promising drugs along their best development path. The Decision Support System, based on a real options portfolio optimization model, mapping tools, and what‐if rules as well, has been applied to a numerical example available in literature, and the research findings show interesting managerial and academic implications. Copyright © 2015 John Wiley & Sons, Ltd.
Date: 2016
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Persistent link: https://EconPapers.repec.org/RePEc:wly:mgtdec:v:37:y:2016:i:6:p:392-406
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