Greening in nostalgia? How nostalgic traveling enhances tourists' proenvironmental behaviour

Zhongda Wu, Yu Chen, Liuna Geng, Lei Zhou and Kexin Zhou

Sustainable Development, 2020, vol. 28, issue 4, 634-645

Abstract: Sustainable development has risen to hold a vital role in tourism research and practice, requiring a deep understanding of what factors could promote tourists' environmental behaviour. This research focuses on the sustainable development of tourism and aims to converge nostalgia, meaning in life, and the theory of planned behaviour to understand the factors influencing tourists' proenvironmental behaviour. A field study (n = 428) was conducted at a famous tourist destination in China. Structural equation modelling showed that nostalgia enhances tourists' proenvironmental behaviour through mediators including subjective attitude, perceived behavioural control, subjective norms, and meaning in life. This research illuminates the importance of nostalgia in the sustainable development of tourism, suggesting that tourism managers could use nostalgic elements to design effective programmes or policies in environmental practices.

Date: 2020
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (1)

Downloads: (external link)
https://doi.org/10.1002/sd.2014

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:wly:sustdv:v:28:y:2020:i:4:p:634-645

Access Statistics for this article

Sustainable Development is currently edited by Richard Welford

More articles in Sustainable Development from John Wiley & Sons, Ltd.
Bibliographic data for series maintained by Wiley Content Delivery ().