A Social Choice Analysis of Online Hotel Rating

Yang Xu (), Yelin Fu and Kin Keung Lai
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Yang Xu: School of Economics and Management, Xi’an Technological University, Xi’an, P. R. China
Yelin Fu: School of Intelligent Systems Science and Engineering, Jinan University (Zhuhai Campus), Zhuhai, P. R. China3Department of Industrial and Manufacturing Systems Engineering, The University of Hong Kong, Hong Kong
Kin Keung Lai: College of Economics, Shenzhen University, Shenzhen, P. R. China

Asia-Pacific Journal of Operational Research (APJOR), 2021, vol. 38, issue 01, 1-23

Abstract: The primary purpose of this paper is to aggregate the overall rating based on guests’ online ratings by performing a social choice analysis of online hotel rating. Specifically, we first define the individual preference as the subjective judgement on the important order of the dimensions of online hotel rating, then quantify the individual preference through an analytical approach, the pessimistic and optimistic results of which are balanced by the Hurwicz criterion approach, lastly formulate the social choice result by means of the ideal-point concept. An empirical study using the real data collected from Trip.com is conducted to show the applicability and superiority of our methodology.

Keywords: Online hotel rating; social choice theory; preference; Hurwicz criterion; Ideal-point concept (search for similar items in EconPapers)
Date: 2021
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DOI: 10.1142/S0217595920500396

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