Information visualization to support management decisions
Jasser Al-Kassab (),
Zied M. Ouertani (),
Giovanni Schiuma () and
Andy Neely ()
Additional contact information
Jasser Al-Kassab: University of Cambridge, Institute for Manufacturing, CB3 0FT, Cambridge, UK;
Zied M. Ouertani: ABB Forschungszentrum. Wallstadter Str. 59, Ladenburg, 68526, Germany;
Giovanni Schiuma: University of Basilicata, Viale dell'Ateneo Lucano 10, 85100 Potenza, Italy;
Andy Neely: University of Cambridge, Institute for Manufacturing, CB3 0FT, Cambridge, UK
International Journal of Information Technology & Decision Making (IJITDM), 2014, vol. 13, issue 02, 407-428
Abstract:
Information visualization can accelerate perception, provide insight and control, and harness this flood of valuable data to gain a competitive advantage in making business decisions. Although such a statement seems to be obvious, there is a lack in the literature of practical evidence of the benefit of information visualization. The main contribution of this paper is to illustrate how, for a major European apparel retailer, the visualization of performance information plays a critical role in improving business decisions and in extracting insights from Redio Frequency Idetification (RFID)-based performance measures. In this paper, we identify — based on a literature review — three fundamental managerial functions of information visualization, namely as: a communication medium, a knowledge management means, and a decision-support instrument. Then, we provide — based on real industrial case evidence — how information visualization supports business decision-making. Several examples are provided to evidence the benefit of information visualization through its three identified managerial functions. We find that — depending on the way performance information is shaped, communicated, and made interactive — it not only helps decision making, but also offers a means of knowledge creation, as well as an appropriate communication channel.
Keywords: Information visualization; management decisions; RFID; performance measurement; retail industry (search for similar items in EconPapers)
Date: 2014
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Citations: View citations in EconPapers (7)
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Persistent link: https://EconPapers.repec.org/RePEc:wsi:ijitdm:v:13:y:2014:i:02:n:s0219622014500497
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DOI: 10.1142/S0219622014500497
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