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How Formalization Hinders Different Firm Innovativeness Types: Opening the Black Box with Evidence from a Service Industry

Dilek Zamantili Nayir (), Ulrich Tamm () and Serdar S. Durmusoglu ()
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Dilek Zamantili Nayir: Department of Business Administration, Faculty of Business Administration, Marmara University, Turkey
Ulrich Tamm: Department of Economy, Bielefeld University of Applied Sciences, Germany
Serdar S. Durmusoglu: School of Business Administration, Management and Marketing Department, University of Dayton, USA

International Journal of Innovation and Technology Management (IJITM), 2014, vol. 11, issue 05, 1-22

Abstract: The purpose of this paper is to analyze the effects of organizational formalization on the behavioral, market, product, and process types of firm innovativeness as well as the interplay between these different innovativeness types. Based on data collected through a survey of the financial services industry in Turkey, the analyses show that formalization directly hinders both behavioral and market innovativeness. Moreover, as behavioral innovativeness influences product and process innovativeness, formalization's effect on these types of innovativeness are indirect. As expected, the study also finds that process innovativeness facilitates both product and market innovativeness and that product innovativeness foster market innovativeness. This study makes a contribution to the literature by examining the linkages between formalization in firms and the various firm innovativeness types, which have previously been studied only separately. The study thus provides a richer understanding of the relationship between formalization and firm innovativeness types.

Keywords: Organizational formalization; firm innovativeness; service innovation; financial services; Turkey (search for similar items in EconPapers)
Date: 2014
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Citations: View citations in EconPapers (1)

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DOI: 10.1142/S0219877014500291

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