THE PREVALENCE OF ENTREPRENEURIAL ORIENTATION IN A DEVELOPING COUNTRY: JUXTAPOSITIONS WITH FIRM SUCCESS AND SOUTH AFRICA'S INNOVATION INDEX

Boris Urban ()
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Boris Urban: Center for Entrepreneurship, Wits Business School, University of Witwatersrand, PO Box 10184, Fourways Crossing, JHB, 2055, South Africa

Journal of Developmental Entrepreneurship (JDE), 2008, vol. 13, issue 04, 425-443

Abstract: The study investigates the prevalence of entrepreneurial orientation (EO) amongst diverse South African firms (n = 315) in a multicultural environment. Through literary investigations innovation as an important predictor of competitiveness is emphasized and EO is validated as a multidimensional construct, acknowledging that in addition to individual and firm differences, forces operating within cultural contexts also influence levels of EO. Based on global competitiveness indices, the country level innovation index is interpreted in the context of a developing country. By addressing methodological concerns of sample representativeness and firm size, survey data is obtained at the firm level and analyzed using correlational analysis. The findings indicate that EO is positively associated with overall firm performance and the overall significance of the study emerges when links with South Africa's innovation levels are made.

Keywords: Entrepreneurial orientation; innovation; firm success; global index scores; national competitiveness (search for similar items in EconPapers)
Date: 2008
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DOI: 10.1142/S108494670800106X

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