AN EMPIRICAL STUDY ON THE GENDER DIFFERENCES FOR SELF-ORGANIZED ENTREPRENEURIAL BEHAVIOR BASED ON GROUNDED THEORY: A CASE FROM JIANGSU, CHINA

Cai Li, Habib Ur Rehman Makhdoom () and Liu Yi
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Cai Li: School of Management, Jiangsu University, P. R. China
Habib Ur Rehman Makhdoom: School of Management Science, Jiangsu University, P. R. China
Liu Yi: School of Management Science, Jiangsu University, P. R. China

Journal of Developmental Entrepreneurship (JDE), 2019, vol. 24, issue 01, 1-12

Abstract: Based on grounded theory and combined with empirical investigation of self-organized entrepreneurial behavior, we explored the difference between male and female’s cognitive mode, cognitive bias and behavior influence. It is found that the cognitive pattern of self-organized female entrepreneurs is more narrow and obtrusive, but a few outstanding female entrepreneurs show outstanding performance. Self-organized male entrepreneurs show open and divergent structured cognition. On cognitive bias, women of ordinary self-organized entrepreneurs have a greater range of deviations. In terms of behavior influence, self-organized male entrepreneurs are strongly dependent on prior cognition due to their more emphasis on their professional and technological foundation, and their behavior is more persistent.

Keywords: Self-organization; Entrepreneurial behavior; gender differences; grounded theory (search for similar items in EconPapers)
Date: 2019
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DOI: 10.1142/S1084946719500067

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