CATALYZING URBAN AND RURAL FEMALE ENTREPRENEURIAL SUCCESSÂ THROUGH HRM PRACTICES AND DIGITAL TECHNOLOGYÂ USE:Â INSIGHTS FROM LEBANON

Gloria Ghantous Haddad (), Amal Dabbous Soubra () and Nada Mallah Boustani ()
Additional contact information
Gloria Ghantous Haddad: University Saint-Joseph de Beyrouth, Beirut, Lebanon
Amal Dabbous Soubra: University Saint-Joseph de Beyrouth, Beirut, Lebanon
Nada Mallah Boustani: University Saint-Joseph de Beyrouth, Beirut, Lebanon

Journal of Developmental Entrepreneurship (JDE), 2023, vol. 28, issue 04, 1-31

Abstract: This study investigates the influence of human resource management (HRM) practices and digital technology use (DTU) on women’s perceived venture growth. Further, it explores the mediating role of perceived venture growth and whether this factor contributes to the improvement of female entrepreneurs’ economic conditions. The analysis also assesses differences between urban and rural areas. Using a sample of 100 female entrepreneurs in Lebanon, the results indicate that HRM practices and DTU exert a positive, significant effect on female entrepreneurs’ perceived venture growth. The latter also has a positive influence on the economic conditions of these women and acts as a mediator in these relationships. The findings differ between urban and rural areas. For female entrepreneurs in urban areas, perceived venture growth is shown to mediate the relationship between DTU and women’s economic conditions while it mediates the relationship between HRM practices and women’s economic conditions for female entrepreneurs in rural areas. The findings emphasize the collectivistic nature of rural female entrepreneurs, underscoring their reliance on strategic people management for business growth. It also advocates for promoting digital literacy among rural female entrepreneurs to help them grow and expand their businesses.

Keywords: Female entrepreneurship; venture growth; human resource management; digital technology use; economic conditions; regional multigroup analysis (search for similar items in EconPapers)
Date: 2023
References: Add references at CitEc
Citations:

Downloads: (external link)
http://www.worldscientific.com/doi/abs/10.1142/S1084946723500267
Access to full text is restricted to subscribers

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:wsi:jdexxx:v:28:y:2023:i:04:n:s1084946723500267

Ordering information: This journal article can be ordered from

DOI: 10.1142/S1084946723500267

Access Statistics for this article

Journal of Developmental Entrepreneurship (JDE) is currently edited by Peter Koveos

More articles in Journal of Developmental Entrepreneurship (JDE) from World Scientific Publishing Co. Pte. Ltd.
Bibliographic data for series maintained by Tai Tone Lim ().