AN INNOVATIVE PROGRAM IN ENTREPRENEURSHIP DEVELOPMENT AT A MEXICAN UNIVERSITY

Jaime R. Silva-Castan, Luis Prott and Servulo Anzola-Rojas
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Jaime R. Silva-Castan: School of Management, ITESM, Mexico
Luis Prott: School of Management, ITESM, Mexico
Servulo Anzola-Rojas: School of Management, ITESM, Mexico

Journal of Enterprising Culture (JEC), 1997, vol. 05, issue 01, 1-11

Abstract: The opening of international economies and markets has created a new competitive environment, and has given Mexicans more business opportunities. An important component in the training and development of entrepreneurial skills can occur at the Mexican institutions of higher education, where students can obtain the theoretical and practial knowledge required to operate in the new global environment. The purpose of this paper is to describe the innovative Entrepreneur Program at the Instituto Tecnologicoy de Estudios Superiores de Monterrey (ITESM) in Mexico, which directly addresses the problems afflicting Mexico's small business sector, and, at the same time, provides the entrepreneurial motivation and support that contribute to the success of the Mexican small businesses.

Date: 1997
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DOI: 10.1142/S0218495897000028

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