Theoretical and applicative dimensions regarding communication management

Doru N. Cojocaru () and Constantin Stoican
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Doru N. Cojocaru: MINISTRY OF INTERIOR AND ADMINISTRATIVE REFORM. R. MOLDOVA
Constantin Stoican: MINISTRY OF INTERIOR AND ADMINISTRATIVE REFORM. R. MOLDOVA

THE YEARBOOK OF THE "GH. ZANE" INSTITUTE OF ECONOMIC RESEARCHES, 2009, vol. 18, 29-54

Abstract: The paper represents the synthesis approach on a scientific investigation made in a private company having 37 employees, aiming at establishing the relation between the management processes and communication management, and for this purpose, following the presentation of some introductory notions, theoretical and practical objectives have been formulated, as well as two research hypotheses. The methods and techniques applied during the research, along with the targeted group have been also briefly presented. In the end, there is a presentation of the outputs of the research and the conclusions stemming from the verification of the hypotheses, on this occasion the main drawbacks of the managerial processes being identified. It was therefore established that the managerial processes map must be redesigned for the company's performance improvement, by redesigning a new communication management scheme that would consider the afore-mentioned findings. The correspondent elements of the formal communication organization do not determine similar configurations on the informal plan due to systemic and integrated operation of the communication management. The importance of this practical approach stems from the fact that the consequences of the organization and communication coordination in the managerial processes are proved.Getting an insight into these plans can only be beneficial for the development of communication management and for the growth of the organizational performance

Keywords: management; communication management; organizational performance (search for similar items in EconPapers)
Date: 2009
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