La relation supérieure comme une capacité dynamique dans des restaurants de petite et de moyenne tailles au Brésil, en France et au Maroc: une analyse à partir des processus d'apprentissage et contrôle de risques stratégiques

Juliana Candido-Custodio

in Economics Thesis from University Paris Dauphine from Paris Dauphine University

Abstract: The objective of this thesis is to analyze the forms in which the presence of a strategic risk control implementation process of collaborative relationships between small business and its stakeholders, influence its performance and learning, and can characterize the "Relation Superior". The research is based on small-and medium-sized sector catering, established in Brazil, France and Morocco. Research is a multiple case study, which has the information's analysis according to the contextual approach, using the technique of discourse analysis and mapping risks. The results indicate that the Relationship Superior how the dynamic capacity of the company, which adds uniqueness, competitive differentials and the durability to relational strategy, because this strategy is created from control mechanisms strategic risks and organizational learning, which strengthens the existing collaboration processes, thereby increasing engagement between the company and its public and obtaining greater profit to compete

Keywords: Coopération entre entreprises; Compétitivité (économie politique); Petites et moyennes entreprises; Apprentissage organisationnel; Gestion du risque (search for similar items in EconPapers)
JEL-codes: L1 L25 (search for similar items in EconPapers)
Date: 2013 Written 2013
Note: dissertation
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