Economics of International Business

Mark Casson

in Books from Edward Elgar Publishing

Abstract: Economics of International Business sets out a new agenda for international business research. Mark Casson asserts that it is time to move the subject on from sterile debates about transaction cost economies and resource-based theories of the firm. Instead of focusing on the individual firm, the new agenda focuses on the global systems view of international business. A static view of the firm’s environment is replaced by a dynamic view which highlights the volatility of the international business environment. Coping with volatility requires entrepreneurial skills, flexibility and the need to synthesize information on a global basis. To co-ordinate the global system properly, entrepreneurs must co-operate through social networks of trust, as well as competing. Constructing a network of joint ventures, it is argued, is simply not enough.

Keywords: Business and Management; Economics and Finance; Research Methods (search for similar items in EconPapers)
JEL-codes: F0 (search for similar items in EconPapers)
Date: 2000
ISBN: 9781840643558
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Citations: View citations in EconPapers (22)

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Chapters in this book:

Ch 1 Models of Multinational Enterprise: A New Research Agenda

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Ch 2 Foreign Market Entry: A Formal Extension of Internalization Theory

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Ch 3 The Boundaries of Firms: A Global Systems Perspective

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Ch 4 Bounded Rationality, Meta-rationality and the Theory of International Business

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Ch 5 The Organization of the Multinational Enterprise: An Information Cost Approach

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Ch 6 International Joint Ventures

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Ch 7 Real Options in International Business

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Ch 8 Entrepreneurship and the International Business System: Developing the Perspective of Schumpeter and the Austrian School

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Ch 9 Networks in International Business

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Ch 10 Conclusion: Methodological Issues in International Business

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