Corporate social responsibility: individual, institutional and systemic perspectives
Thomas Beschorner,
Thomas Hajduk and
Christoph Schank
Chapter 13 in Handbook on Ethics and Marketing, 2015, pp 263-283 from Edward Elgar Publishing
Abstract:
Exploring both the theoretical and the applied aspects of the role ethics plays in marketing, this Handbook analyzes key issues in order to advance our understanding and provide an overview of the state of the art in this vital field.
Keywords: Business and Management (search for similar items in EconPapers)
Date: 2015
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