Tourism and business model innovation: the case of US wine makers

David L. Brannon and Johan Wiklund

Chapter 10 in Handbook of Research on Innovation in Tourism Industries, 2014, pp 228-248 from Edward Elgar Publishing

Abstract: The tourism sector – already one of the fastest growing industries in the world – is currently undergoing extensive change thanks to strong market growth and a transition to more experience-based products. The capacity for firms to innovate and adapt to market developments is crucial to their success, but research-based knowledge on innovation strategies in tourism remains scarce. This pioneering Handbook offers timely, original research on innovation within the tourism industry from a number of interdisciplinary and global perspectives.

Keywords: Business and Management; Development Studies; Environment; Geography (search for similar items in EconPapers)
Date: 2014
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