Introduction: Innovation and entrepreneurship in sport management
Vanessa Ratten
Chapter 1 in Innovation and Entrepreneurship in Sport Management, 2021, pp 1-8 from Edward Elgar Publishing
Abstract:
This book focuses on the innovation and entrepreneurship apparent in the sport industry. By taking a holistic and societal approach it enables a better discussion of some of the current issues facing the sport industry. This chapter summarises the key takeaways from each of the chapters in the book thereby providing a useful summary of how this book contributes to the ongoing practice and research of sport. Thereby providing a contemporary and futuristic thinking approach to sport management.
Keywords: Business and Management; Economics and Finance (search for similar items in EconPapers)
Date: 2021
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