Disruptions in sport management from COVID-19: Lessons from entrepreneurship and innovation

Vanessa Ratten and Geoff Dickson

Chapter 2 in Innovation and Entrepreneurship in Sport Management, 2021, pp 9-21 from Edward Elgar Publishing

Abstract: The purpose of this chapter is to explore critically the disruptions in sport management as a result of the covid-19 crisis. Using a value co-creation lens emphasising entrepreneurship and innovation insights into how the sport industry has changed are discussed. The chapter provides examples from sport management as a technology dependent service management context thereby synthesising the existing literature on sport entrepreneurship and innovation by focusing on the disruption resulting from the covid-19 crisis. The findings emphasise a need for sport entities both large and small to utilise an entrepreneurship perspective when handling crises. This means emphasising creativity and futuristic thinking in order to stay competitive in the global environment. Implications for sport entrepreneurship theory and sport management are provided.

Keywords: Business and Management; Economics and Finance (search for similar items in EconPapers)
Date: 2021
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