Norms, networks, nudges: Non-traditional approaches to improve healthy behaviours

Irene Mussio and Angela C.M. De Oliveira

Chapter 26 in Handbook of Research Methods in Behavioural Economics, 2023, pp 444-472 from Edward Elgar Publishing

Abstract: Health costs, mortality risk and the benefits of healthy choices are frequently misestimated and undervalued by individuals, resulting in too many health risks relative to the social (and sometimes individual) optimal and increasing pressure on the health system. Regulatory requirements and financial incentives are not always politically or functionally feasible. Thus, researchers and health policy advocates may need to examine non-regulatory, low-cost behavioural interventions in order to improve health and welfare. Research suggests that both perception and behaviour can be changed through well-designed behavioural interventions. We discuss key research related to understanding health-related social norms, the role of peer effects and networks in preference formation and diffusion and how to increase healthy decisions through nudges.

Keywords: Economics and Finance; Research Methods (search for similar items in EconPapers)
Date: 2023
References: Add references at CitEc
Citations:

Downloads: (external link)
https://www.elgaronline.com/view/edcoll/9781839107948/9781839107948.00039.xml (application/pdf)
Our link check indicates that this URL is bad, the error code is: 503 Service Temporarily Unavailable

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:elg:eechap:19806_26

Ordering information: This item can be ordered from
http://www.e-elgar.com

Access Statistics for this chapter

More chapters in Chapters from Edward Elgar Publishing
Bibliographic data for series maintained by Darrel McCalla ().