Introduction: mixed methods research in business and management fields
Xanthe Golenko and
Roslyn Cameron
Chapter 1 in Handbook of Mixed Methods Research in Business and Management, 2023, pp 2-10 from Edward Elgar Publishing
Abstract:
The Handbook of Mixed Methods Research in Business and Management has been written by academics, researchers and industry professionals based in Australia, New Zealand, the USA, Canada, Columbia, France, Spain, India and the United Kingdom, who have extensive knowledge and expertise in mixed methods research across a range of business and management disciplines and sub-disciplines. The Handbook aims to provide an array of methodological issues, applications, practical techniques and innovations emerging in the applications and utility of MMR in business and management research. It is intended to reflect the diversity of approaches to MMR across the multiple disciplines and sub-disciplines that make up the business and management scholarly research community.
Keywords: Business and Management; Economics and Finance; Research Methods (search for similar items in EconPapers)
Date: 2023
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