Mapping mixed methods in business and management and charting the future course

Roslyn Cameron and Xanthe Golenko

Chapter 26 in Handbook of Mixed Methods Research in Business and Management, 2023, pp 412-425 from Edward Elgar Publishing

Abstract: The application of mixed methods research (MMR) across business and management fields has grown rapidly since 2000. We map this evolution by examining three key indicators: (1) the publication of books on MMR, (2) MMR academic associations, and (3) MMR journals. This is followed by an overview of MMR prevalence studies across business and management disciplines from 2006 to 2023. We then highlight some innovations, expanded notions and approaches that are advancing the MMR field before discussing the pervading issues that continue to challenge business and managements scholars. Finally, we chart the future course for MMR across the high seas where navigating quality, ethical minefields and the pursuit of innovation across an increasingly complex world pervade. Practical lessons are discussed to advance MMR across the business and management scholarly community and for developments in MMR quality criteria and ethical considerations in MMR in the era of big data and artificial intelligence.

Keywords: Business and Management; Economics and Finance; Research Methods (search for similar items in EconPapers)
Date: 2023
References: Add references at CitEc
Citations:

Downloads: (external link)
https://www.elgaronline.com/doi/10.4337/9781800887954.00037 (application/pdf)
Our link check indicates that this URL is bad, the error code is: 503 Service Temporarily Unavailable

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:elg:eechap:20790_26

Ordering information: This item can be ordered from
http://www.e-elgar.com

Access Statistics for this chapter

More chapters in Chapters from Edward Elgar Publishing
Bibliographic data for series maintained by Darrel McCalla ().