 From mixed data sources to multimethods and integrative mixed methodsPat Bazeley Chapter 3 in Handbook of Mixed Methods Research in Business and Management, 2023, pp 28-40 from Edward Elgar Publishing Abstract: Business and management researchers frequently draw on mixed data sources and multiple methods for their research, but they rarely fully exploit their integrative potential. This chapter will illustrate this issue and elaborate on how integration of methods can be achieved and the benefits of doing so. Core strategies include (a) using one method to inform the design or analysis of another, (b) weaving or merging data and preliminary analyses from different methods into a combined report, description, or narrative, (c) comparing data obtained through different methods, and (d) converting data from one form to another, to allow dual analyses. It emphasises the importance of iterative exchange throughout the study, and of focusing analytic records on components of the substantive topic, rather than sorting by sources or methods. It suggests that the key problem for management researchers is not openness to using varied data sources, but awareness of tools and strategies for integration of those data. Keywords: Business and Management; Economics and Finance; Research Methods (search for similar items in EconPapers) Downloads: (external link) Related works: Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text Persistent link: https://EconPapers.repec.org/RePEc:elg:eechap:20790_3 Ordering information: This item can be ordered from Access Statistics for this chapter More chapters in Chapters from Edward Elgar Publishing |
Is your work missing from RePEc? Here is how to contribute.
Questions or problems? Check the EconPapers FAQ or send mail to .
EconPapers is hosted by the
School of Business at Örebro University.