The influence of new media technologies on contemporary interpretive research

Julie B. Wiest, Laura Robinson and Katia Moles

Chapter 25 in Handbook of Interpretive Research Methods in the Social Sciences, 2025, pp 390-407 from Edward Elgar Publishing

Abstract: This chapter offers a broad discussion of the ways in which new media technologies have shaped contemporary interpretive research methods, methodologies, and writing. It first reviews recent technologically mediated approaches to qualitative data collection and analysis (e.g., conducted via email, videoconference, direct message, message boards, etc.), including digital methods of ethnography and autoethnography—that have been called “net” and “cyber” forms of ethnographic inquiry—and the opportunities, obstacles, critiques, and emerging questions most relevant to this area of scholarship. In addition, it examines the influence of emerging theoretical frameworks, including social media logic and deep mediatization, on the design, implementation, and dissemination of interpretive scholarship today, and investigates emerging challenges posed by artificial intelligence and machine-learning technologies.

Keywords: Digital media; Digital research; Media logic; Mediatization; New media; Social media ethics (search for similar items in EconPapers)
Date: 2025
ISBN: 9781803926384
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