Introduction: think like a storyteller

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Chapter 1 in How to Use Storytelling in Your Academic Writing, 2025, pp 1-6 from Edward Elgar Publishing

Abstract: In this chapter I introduce the concept of storytelling. It explains why good writing is important to successful publishing and the difference between writing and typing, and it summarizes each chapter in the book, as well as the book’s structure.

Keywords: Business and Management; Research Methods; Teaching Methods; General Academic Interest (search for similar items in EconPapers)
Date: 2025
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