Introductions, titles and abstracts

.

Chapter 5 in How to Use Storytelling in Your Academic Writing, 2025, pp 52-69 from Edward Elgar Publishing

Abstract: In this chapter I explore how to effectively attract readers’ attention and set the hook so that they read the rest of your article. I first discuss what comprises an effective introduction, then discuss how to grab readers’ attention with interesting titles, and lure them in with succinct, informative abstracts.

Keywords: Business and Management; Research Methods; Teaching Methods; General Academic Interest (search for similar items in EconPapers)
Date: 2025
References: Add references at CitEc
Citations:

Downloads: (external link)
https://www.elgaronline.com/doi/10.4337/9781035325894.00011 (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:elg:eechap:22999_5

Ordering information: This item can be ordered from
http://www.e-elgar.com

Access Statistics for this chapter

More chapters in Chapters from Edward Elgar Publishing
Bibliographic data for series maintained by Darrel McCalla ().