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Quality as a Strategy for the Development of Competitive Advantages in the health Institutions for Achieving Business Success

Veselin Dickov ()

from International School for Social and Business Studies, Celje, Slovenia

Abstract: Background: The aim of this paper is to explore the place, role and importance of modern approaches in determining the strategic position of health institutions. Methodology: This paper presents an analysis of economic indicators of business performance, and an analysis of financial indicators from the perspective of the BSC model. Results: Health care organizations achieve success in their operations of developing systems for measuring and evaluating resources from which to create strategies and develop skills. Conclusion: BSC is a framework, a way to develop the mission and strategy, which along with help, inform about the methods of evaluation of health workers on the stimulation to the past and projected future success.

Keywords: strategic analysis; economic indicators; balanced scorecard; the financial indicators; pharmaceutical marketing strategies (search for similar items in EconPapers)
Date: 2012
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More chapters in Knowledge and Learning: Global Empowerment; Proceedings of the Management, Knowledge and Learning International Conference 2012 from International School for Social and Business Studies, Celje, Slovenia
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