Muslim Travel Behavior in Halal Tourism
Mohamed Battour
A chapter in Mobilities, Tourism and Travel Behavior - Contexts and Boundaries from IntechOpen
Abstract:
Destination marketers need to understand Muslim travel behaviour in order to satisfy his/her needs especially in Halal tourism industry. This chapter discussed the importance of getting the terminologies right in the field of Muslim-friendly or Halal tourism. Muslim tourist needs are identified when travelling abroad: Muslim-friendly hotels, Halal food, Muslim-friendly phone application, Muslim-friendly airport, Halal holiday, Halal tourism websites, Halal healthcare facilities and services, Halal cruise and Halal swimming suit. Implications related to Halal tourism are also discussed.
Keywords: Muslim travellers; Halal tourism; Islamic tourism; Muslim friendly; destination marketing (search for similar items in EconPapers)
JEL-codes: Z32 (search for similar items in EconPapers)
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Persistent link: https://EconPapers.repec.org/RePEc:ito:pchaps:120071
DOI: 10.5772/intechopen.70370
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