The Digitization in the Spanish Publishing Industry

Marta Magadan-Diaz and Jesus I. Rivas

A chapter in Digital Leadership - A New Leadership Style for the 21st Century from IntechOpen

Abstract: The purpose of this chapter is to analyze the impacts of technological change in the Spanish publishing industry and see how it is adapting to the new digital environment. This work provides a deep insight into the Spanish publishing industry through the collection of available data, mainly from secondary sources of information, both public and private, and from a review of a great number of documents from different sources, grouping all the data obtained to generate a time series, allowing to glimpse the state and evolution of digitization in the Spanish publishing industry along these almost 20 years. This chapter refers to the new business models emerging from digitalization, ending with some conclusions, recommendations, and future lines of research. This chapter is not just trying to be a journey through the past, present, and future of the book industry in Spain, but it pretends being the first step to continue investigating these and other aspects in a deeper way.

Keywords: digitization; publishing industry; innovation; print on demand; business model; digital content; e-publishing; e-book; Spain (search for similar items in EconPapers)
JEL-codes: M10 (search for similar items in EconPapers)
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Persistent link: https://EconPapers.repec.org/RePEc:ito:pchaps:196500

DOI: 10.5772/intechopen.86238

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